In partnership with Watsons Malaysia, Eau Thermale Avène organized an educational workshop on eczema at Gardens Hotel, Mid Valley, Kuala Lumpur. Eczema (also known as Atopic Dermatitis) is a chronic inflammation of the skin that becomes extremely itchy and inflamed causing redness and swelling. Severe dryness (Xerosis) is one of the characteristic found in patients with eczema.
Eau Thermale Avène Eczema workshop was held to educate consumers on understanding eczema, methods to manage it, emollient application steps using Avène emollient cream and alternative methods to scratching.
Alexandre Giraudon, Avène ASEAN Marketing Manager
The workshop started with a speech from Dr. Leong Kin Fon, a Pediatric Dermatologist from General Hospital Kuala Lumpur on symptoms of Atopic Eczema, alternative methods to scratching and how to manage Atopic Eczema among children effectively. Dr. Ch’ng Chin Chwen, a Dermatologist from University Malaya Medical Centre, then spoke about the possibilities of adults having eczema as well. The talk is then followed by Mr. Alexandre Giraudon (Avène ASEAN Marketing Manager) on the introduction to Eau Thermale Avène and its range of skin care products intended for extremely dry skin and eczema skin in infants, children and adults. Furthermore, Mr. Alexandre also explained on the skin care regime for eczema patients using Avène Tolerance Extreme and Avene TriXèra range.
A video of two severe eczema patients receiving treatment from Avene Hydrotherapy Centre in France was then shown to the audiences on the patients’ progress and their positive results after treatment. The workshop ended with three volunteers called to be on-stage for a hands-on demonstration by Ms. Denise Goh on the effective methods of applying emollient cream. Audiences get to experience the products themselves and follow the application steps.
GHKL), Dr. Ch’ng Chin Chwen (Dermatologist, University Malaya Medical Centre and Alexandre Giraudon
The Q&A session was held during the Eau Thermale Avène Eczema workshop.
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